•  What is happening to User Experience Design practice? – Part Three And I am almost done. Welcome back to the final part of this series. This extension is more about realising the value of user experience design for a brand or a business.  The biggest fear for a UX designer in a startup is getting marginalised to do cosmetic work on marketing assets or worse, presentations. […]
  •  What is happening to User Experience Design practice? – Part One Things are not all good on the ivory tower of user experience design. While business leadership is touting Design Thinking as the theoretical path to salvation, front-end developers, web designers and the driftwood of technology are shoring up at UX Design to redefine their purpose. This, unfortunately, has led to the dilution of empathy and […]
  • Short Post, Found Content: The revolution will not be televised Gilbert “Gil” Scott-Heron (April 1, 1949 – May 27, 2011) was an American soul and jazz poet, musician, and author, known primarily for his work as a spoken-word performer in the 1970s and 1980s. His collaborative efforts with musician Brian Jackson featured a musical fusion of jazz, blues, and soul, as well as lyrical content concerning social […]
  • From the Archives: 50 years of Indian Design – 2010 Pool Interview The advent of 50 years of Indian design has made sixth issue of Pool magazine revisit this long journey from inception till what design stands for in contemporary India today. As a part of this editorial search they interviewed professionals in the industry. I was proud to be one of them. This post is an […]
  • Short Post, Found Content: Tom Kelley deconstructs Design Thinking Fail often so you can succeed sooner. – Tom Kelley While in this World all and sundry are touting design thinking, while I have started to get uncomfortable with the term as much as I am uncomfortable with ‘innovation’, there are a few who can pragmatically break it down for us. Tom Kelley, a pioneer and […]
  • SrishtiTV: 4 lessons for young design professionals The students of Srishti Institute of Art, Design, and Technology have launched a YouTube Channel called SrishtiTV. In their words, it is ‘a premier attempt to humanise the growing art and design student community in India over its 9 playlists’. I was one of the ‘experts’ interviewed by them for the playlist ‘Excerpts from Experts’. […]
  • NASSCOM Talk: Elements of Digital Marketing Addressing a group of 200+ technologists, I realize, is not as easy as talking to design professionals. The tech pros are way more left-brained and need a connected narrative that offers a rational process. This talk at GIC NASSCOM in Hyderabad is my attempt at offering a framework that they can use as a common […]
  • Thirst-day Exhibit 08: Gabriel García Márquez Before reaching the final line, however, he had already understood that he would never leave that room, for it was foreseen that the city of mirrors (or mirages) would be wiped out by the wind and exiled from the memory of men at the precise moment when Aureliano Babilonia would finish deciphering the parchments, and […]
  • Typography on screen: A continuum of conditional logic Working with type to be displayed on screens is a complex task and there are very few simulation tools that allow you to understand how the end product would be in all variants of devices and aspects. If you are a print designer there are a tight set of parameters that define how your typesetting […]
  • Awakening: What does it mean to be a designer? On the 10th of February 2017 Netflix released a series about visionary designers who inspire us and define the future of this domain. I turned 49 early February this year with no real regrets. However, I thought my 50 should be a milestone. It should be a reason to rethink what I do and probably […]