• Thirst-day Exhibit 17: Apple, I and the GUI Everyone here has the sense that right now is one of those moments when we are influencing the future. – Steve Jobs In the early eighties, small town India like my hometown had not seen computers. The closest that you came to one was when you went to book a train ticket. It was behind […]
  • Photo Story: Ahmedabad by Night The Walled City of Ahmedabad, founded by Sultan Ahmed Shah in the 15th century, has been declared India’s first World Heritage City. I got to experience this maze of a citadel last night The World Heritage Committee (WHC) of UNESCO made the announcement late on Saturday night following a meeting in Poland’s Krakow. “Thrilled to […]
  • Rehash: Four tips for young graphic designers Graphic design never was and never will be solely about making things pretty. It is about presenting information appropriately – persuasive, useful and usable. Like how the lay of a piece of land dictates the design of a building on it, the underlying structure of content and concept defines the look and feel. So typography, […]
  • Elements of Eater Experience: The UX of food I see Subway as a sandwich bar where they drown you with options. Yes, I am glad to micro-manage my sandwich. But the choices and the questions intimidate most of their customers. Add the Indian sense of indecisiveness and you have a potent Mexican standoff at the counter before you can say Chipotle Southwest. They […]